ExcludeLowPerformanceDisplayPlacements_AccountLevel

/**
 * This Account level script removes low performance Display placements with more than 1000 impressions AND no clicks AND no view through conversions AND no conversions 
 * (you can edit these values on the top level variables).
 * If one of the placements detected is anonymous.google, the script doesn't exclude it  
 *
 * @author Alberto Esteves
 * URL: http://www.albertoestevescorreia.com/adwords-script-eliminar-ubicaciones-display-bajo-rendimiento/
 *
 * Inspired by:
 *  
 *  Dawson Reid
 *  Andrew Breen
 */


var impressionsMinimum = 1000; // Select Display placements which have at least that number of impressions 
var clicksLimit = 0; // Select Display placements which have no more than that number of clicks 
var conversionsLimit = 0; // Select Display placements which have no more than that number of conversions 
var ViewThroughConversionsLimit = 0; // Select Display placements which have no more than that number of post-impression conversions 
var timePeriod = "ALL_TIME"; // Period of time to analyze. You can choose another value according to https://developers.google.com/adwords/scripts/docs/reference/adwordsapp/adwordsapp_campaignselector?hl=es-419#forDateRange_1  							  							  

 
// -------------------------------------------------------

function main () {
  var DisplayPlacements = AdWordsApp.display().placements()
 	.withCondition("Clicks <= "+clicksLimit)
	.withCondition("Impressions >= "+impressionsMinimum)
    .withCondition("Conversions <= "+conversionsLimit)
	.withCondition("ViewThroughConversions <= "+ViewThroughConversionsLimit)
	.withCondition("CampaignStatus != REMOVED")
	.forDateRange(timePeriod)
    .get();
    
  var placementurl, placement;
  
  while (DisplayPlacements.hasNext()) {
   
    placement = DisplayPlacements.next();
    Logger.log(placement.getUrl());

    var campaign = placement.getCampaign();
    var adGroup = placement.getAdGroup();    
    if (placementurl != 'anonymous.google') {
      var excludeOperation = adGroup.display().newPlacementBuilder().withUrl(placementurl).exclude(); // Exclude Display placement detected
      
    }
      if (!excludeOperation.isSuccessful()) {
		  Logger.log("Could not exclude : " + placementurl);
	  } else { 
      Logger.log("Don't exclude anonymous.google.com !");
	}
  }  
}