diff --git a/app/services/translation.py b/app/services/translation.py
index 020e885..0f035e0 100644
--- a/app/services/translation.py
+++ b/app/services/translation.py
@@ -1,9 +1,34 @@
 import asyncio
+import re
 
 from async_lru import alru_cache
 from deep_translator import GoogleTranslator
 from loguru import logger
 
+# Pre-defined translations for known static catalog names.
+# Ensures consistent informal (du-form) German regardless of Google Translate output.
+_STATIC_TRANSLATIONS: dict[tuple[str, str], str] = {
+    ("de", "Top Picks for You"): "Top Picks für dich",
+    ("de", "From your favourite Creators"): "Von deinen Lieblingsschöpfern",
+    ("de", "Based on what you loved"): "Basierend auf dem, was du geliebt hast",
+    ("de", "Based on what you liked"): "Basierend auf dem, was du gemocht hast",
+}
+
+
+def _normalize_german_formality(text: str) -> str:
+    """Normalize German text to use the informal (du) address form consistently."""
+    text = re.sub(r"\bWeil Sie\b", "Weil du", text)
+    text = re.sub(r"\bwas Sie\b", "was du", text)
+    text = re.sub(r"\bfür Sie\b", "für dich", text)
+    text = re.sub(r"\bIhren\b", "deinen", text)
+    text = re.sub(r"\bIhrem\b", "deinem", text)
+    text = re.sub(r"\bIhrer\b", "deiner", text)
+    text = re.sub(r"\bIhres\b", "deines", text)
+    text = re.sub(r"\bIhre\b", "deine", text)
+    if text.endswith(" haben"):
+        text = text[:-6] + " hast"
+    return text
+
 
 class TranslationService:
     @alru_cache(maxsize=1000, ttl=7 * 24 * 60 * 60)
@@ -16,13 +41,20 @@ async def translate(self, text: str, target_lang: str | None) -> str:
         if lang == "en":
             return text
 
+        static_key = (lang, text)
+        if static_key in _STATIC_TRANSLATIONS:
+            return _STATIC_TRANSLATIONS[static_key]
+
         try:
             loop = asyncio.get_running_loop()
 
             translated = await loop.run_in_executor(
                 None, lambda: GoogleTranslator(source="auto", target=lang).translate(text)
             )
-            return translated if translated else text
+            result = translated if translated else text
+            if lang == "de":
+                result = _normalize_german_formality(result)
+            return result
         except Exception as e:
             logger.exception(f"Translation failed for '{text}' to '{lang}': {e}")
             return text